Websites for personal trainers
Personal trainer website design, from £10 + VAT per month
Proof, price, and an easy first step
People do not buy training, they buy the belief that this time it will work. That belief comes from other people’s results and from knowing exactly what the first session involves.
What your clients check first
They are nervous, not shopping around on price
Your website will lay out your programmes and what each costs, then ask for as little as possible in the enquiry form.
Has this worked for someone like me
Results from clients who started where the visitor is starting, not only the ones who were already fit. A forty-five year old wanting to get off blood pressure medication is not persuaded by a photograph of somebody competing.
Are you actually qualified and insured
Your CIMSPA registration, qualification level, insurance, and any specialisms — pre and post-natal, rehabilitation, older adults. This is a trade where anyone can print a business card, and clients know it.
What does it cost and am I tied in
Session and block pricing on the page, and whether there is a contract. Trainers who make people ask for prices lose the ones who assumed they could not afford it and never found out.
What happens in the first session
The single most anxiety-inducing unknown. Describing it plainly — a chat, some movement screening, no being shouted at, no being weighed in front of anyone — converts far better than another photograph of a barbell.
Pages that pull their weight
One page per thing you actually sell
Personal training, small groups and online coaching are three different products bought by three different people. One page trying to sell all three sells none of them well.
One-to-one training
Your core offer. Where you train, how long sessions are, what a block costs, and who it suits. This is the page most enquiries should land on.
Small group training
Cheaper per person for the client and better per hour for you. A distinct page pulls in people who would never have paid for one-to-one and did not know this existed.
Online coaching
Removes the geography limit entirely. Be specific about what is included — programming, check-ins, form review — because vague online coaching offers are treated with justified suspicion.
Client results
The page that does the persuading. Real names where you have permission, honest timescales, and what the person actually changed rather than only the outcome.
What it costs
From £10 + VAT per month
Design, build, hosting on top-tier servers, and the contact form wired end to end so an enquiry reaches your phone rather than a mailbox nobody checks. Search engine review and ongoing optimisation are available alongside.
We are in Herefordshire and work across Birmingham, Wolverhampton, Coventry, Dudley, Walsall and the wider West Midlands. Tell us what sort of work you want more of and we will say plainly what would bring it in.
Worth saying plainly
We are a West Midlands digital business, not a national web factory. That means you speak to the person building the site, the quote is fixed before anything starts, and if a website is not what your business needs right now we will tell you that instead of selling you one.
The examples on our websites page are design concepts rather than client sites — we are new and building our client base, and we would rather say so than dress up a portfolio.
Contact Us
Tell us what’s going on — we’ll give it to you straight.
Whether it’s a slow network, a website that isn’t bringing in work, or you’re not sure where AI fits in — get in touch and we’ll reply within one working day.